Glenfalloch Gardens
Heritage venue website built to be found, trusted, and easy to run.
Deliverables
Sector
Website
www.glenfalloch.org.nzGlenfalloch Gardens is a historic woodland sanctuary on the Otago Peninsula — a wedding venue, café, event space, and public garden, all under one roof. Managed by the Otago Peninsula Trust, it's a place people visit for milestone moments. The website needed to do justice to that.
Context & challenge
Glenfalloch's WordPress site had become a liability. It was hard for staff to update, offered no real CMS for galleries, menus, or event content, and was doing almost nothing in search — a venue of this calibre wasn't appearing for "wedding venue Dunedin."
The site also couldn't clearly serve four distinct audiences at once. Couples planning a wedding, groups booking a dinner, and visitors planning a garden trip all needed different journeys.
Strategic lens
The core challenge was balancing breadth with clarity — and making sure the right people could actually find the site in the first place.
We structured the build around visitor intent, with dedicated pathways for weddings, dining, functions, and garden visits. SEO foundations were built in from the start, not bolted on. And the CMS was scoped around what the team actually needed to manage: galleries, menus, downloadable documents, and a what's-on calendar — all editable without touching a developer.
The heritage and conservation story was woven in as a genuine point of differentiation. Every booking supports the ongoing care of the gardens. That earns its place in the narrative.
Solution
Built entirely in Webflow, the site leads with atmosphere. High-quality photography sets the tone immediately, and the architecture guides each visitor toward their relevant path without the experience feeling cluttered.
The CMS gives staff direct control over the content that changes most - event listings, menus, gallery images, and venue documents - while the design and structure remain consistent. Clean, considered, and built to last.
Outcome
Glenfalloch now ranks on the first page of Google for "wedding venue Dunedin" - a search they weren't appearing in before. Enquiries across all four revenue streams have a clear digital pathway, and the internal team can manage day-to-day updates without external help.
For a venue that relies on first impressions, the website now earns its place.
