Premium Webflow websites, built to last.
Dot The i Studio is a senior-led Webflow-first studio based in Melbourne and Dunedin. We design bespoke websites and Webflow–Shopify integrations - and stay involved after launch, so your website keeps pace with your business.
Working across Australia, New Zealand, and select global projects.
Senior-led. Webflow-first. Bespoke by default.
What we’re brought in to do
We build and evolve websites that support real business objectives - not just launch deadlines.
Bespoke Webflow websites
Custom-designed and built from the ground up with clean structure and strong foundations.
Webflow + Shopify integrations
Scalable builds that connect storefront and content properly, without duct tape.
Launch readiness
and QA
Responsive, performance, and functional testing handled thoroughly before go-live.
Website Evolution (ongoing)
Ongoing improvements, updates, and refinements to keep the site current and effective over time.
A build is the start, not the finish.
Most websites are treated as one-off projects. They launch, get ticked off, and gradually fall out of sync as priorities change and small improvements never quite happen.
We take a more deliberate approach – one that treats your website as an evolving business asset, not a deliverable.
Strategy.
Clear decisions before a single thing is built.
Every project starts with structure and intent. We take the time to understand your business model, audience, and priorities so the website has a clear job to do from day one.
This is where we define what matters, what can wait, and how success will be measured. The result is a shared plan that guides design, content, and technical decisions – and prevents the site from becoming a collection of disconnected ideas.
- Clarify goals, audience, and priorities
- Define what matters now vs later
- Create a shared plan before design begins
Build.
Execution with accountability.
We are a boutique, senior studio. You work directly with the people responsible for the outcome – guiding structure, design decisions, and execution end to end.
Where specialist expertise is required beyond our core strengths, we collaborate with a small number of trusted branding, design, and SEO partners. Whether they are scoped into the project or working alongside us, we remain accountable for how everything fits together.
- Senior team, direct collaboration
- End-to-end responsibility
- Trusted partners, tightly managed
Evolution.
Momentum after launch.
A website only delivers value if it continues to reflect the business behind it. After launch, we stay involved – refining content, responding to change, and making considered improvements over time.
Instead of relying on sporadic rebuilds, we work in an ongoing rhythm that keeps the site aligned with real priorities. This allows the website to mature alongside the business, rather than slowly falling out of date.
- Ongoing refinement, not rebuilds
- Respond to change as priorities shift
- Keep the site current and effective
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What our clients say:
"Top notch. From start to finish was efficient, professional, flexible and adaptive. We went in with very few ideas and came out with an excellent website for our restaurant. We are on the other side of the world from each other which never seemed to be a problem."
George Mcleod
SEM Restaurant
A simple process, with clarity at each stage
How projects run
Discovery and Alignment
We define goals, scope, and priorities early so decisions are clean and the project stays on track.
Structure and direction
We map pages, content requirements, and design direction before we start building.
Design and build
Bespoke design and a clean Webflow build, with integrations handled properly.
A deliberate way of working
We focus on doing the right work at the right time, so projects move forward with clarity and minimal friction.
QA and launch
Thorough testing, refinement, and confident release.
Website Evolution
Ongoing support to keep your site current, improve key pages, and maintain momentum post-launch.
A good fit matters
We do our best work when expectations are clear and the website is treated as a long-term asset.
When we work together, you can expect…
A website designed as a core business asset, not a one-off deliverable
Clear structure, considered decisions, and calm communication
Bespoke design and build work, shaped around your business
Ongoing improvement after launch, not a hard stop
Ready to build something properly?
If you’re planning a new Webflow website, a Webflow–Shopify integration, or want to evolve an existing site, we’d love to hear what you’re working towards.